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segmetrics-download

Segmetrics Sales Page

Most analytics pages feel stiff and math-y. SegMetrics flips that. Their site makes data look profitable, powerful, and even a...

Copywriting/Data/Images
Jul 27, 2017
CopyBlogger-about-page

Copyblogger About Page

Copyblogger didn’t grow by shouting louder. They built trust one blog post at a time. No ads, no outbound sales,...

Copywriting/About Pages/Data
Jul 27, 2017
visual-storytelling-formula

Visual Storytelling Formula

The best brand videos hook you like a short film, not a commercial. They tell stories where the customer is...

Ads/Formulas/Videos
Jul 26, 2017
real-estate-direct-mail-austin-big

Realty Austin Real Estate Full-Page Direct Mailer

This Realty Austin flyer isn’t just pretty—it’s built like a psychological funnel. Every color, picture, and layout choice guides your...

Ads/Print Ads/Copywriting
Jul 25, 2017
enamel-dentistry-mail-flyer-big

Enamel Dental Direct Mail Flyer

This dental flyer looks great at first glance. Clean layout, happy dentists, shiny teeth—what’s not to love? But a heatmap...

Ads/Print Ads/Copywriting
Jul 25, 2017
sweet-tooth-dental-flyer-big

Sweet Tooth Dental Direct Mail Flyer

Before your brain even reads the text, your eyes land on that smiling family. Boom—trust and warmth. Then, your eye...

Ads/Print Ads/Copywriting
Jul 25, 2017
direct-mail-liquor-flyer-big

Liquor Delivery Mail Flyer

This flyer doesn’t mess around. Before you even read a word, you already know: booze, delivery, and speed. That’s all...

Ads/Print Ads/Copywriting
Jul 24, 2017
direct-mail-flyer-tired-of-paying-big

Real Estate Direct Mail Flyer for Houses

Sometimes quiet marketing gets ignored. This real estate flyer does the opposite—it yells. The blazing red badge, giant price tag,...

Ads/Print Ads/Copywriting
Jul 24, 2017
direct-mail-condo-real-estate-team-posh-big

Team Posh Real Estate Direct Mail Flyer

Most mailers look the same: white envelopes, generic listings, boring. Team Posh fixed that by sending giant, odd-shaped flyers full...

Ads/Print Ads/Copywriting
Jul 24, 2017
air-conditioning-flyer-big

Morrow Mechanical Air Conditioning Direct Mail Flyer

This Morrow Mechanical mailer looks homemade—but that’s what makes it gold. It tricks the brain into thinking “this came from...

Ads/Copywriting/Direct Mail
Jul 24, 2017
boxout-marketing-infusion-soft-pricing

BoxOut Marketing Monthly vs Yearly Pricing Table

Check out this clever setup from Infusionsoft’s Success Lab. Two offers: $297 per month or $2,970 per year. Exact same...

Copywriting/Pricing/Data
Jul 24, 2017
freelancing-rate-form

Freelancing Rate Form

Raising your rates can feel scary. But Double Your Freelancing’s calculator flips that fear into excitement. It shows freelancers exactly...

Signup Forms/Copywriting/Motivation
Jul 14, 2017
copy chief testimonials sales page

Copy Chief Sales Page

Ever wonder what people actually look at on your sales page? CopyChief ran heatmaps on theirs, and the results show...

Copywriting/Videos/Data
Jul 14, 2017
neil-patel-signup-form

Neil Patel Email Signup Form

Look at this Neil Patel screenshot. He doesn’t say “Get more traffic.” He says “How to generate 195,013 visitors a...

Signup Forms/Copywriting/Data
Jul 12, 2017
Videofruit email signup homepage screenshot

Video Fruit Email Signup Form

Bryan Harris’ VideoFruit landing page nails one job: get you to sign up. Everything else bows to that goal. No...

Signup Forms/Copywriting/Emails
Jul 12, 2017
Robert Collier sitting
"We have become so accustomed to hearing everyone claim that his product is the best in the world, or the cheapest, that we take all such statements with a grain of salt."
Robert Collier
Ads/Copywriting/Data
Jul 12, 2017
datastories-example

Copywriting Example - Blog Post

The “before and after” shot from Datastories is a masterclass in how formatting alone can turn a block of text...

Copywriting/Before and After/Data
Jul 12, 2017
Gary Halbert Letters
“You must always find a market first.... and THEN concentrate on a product!”
Gary Halbert - The Boron Letters
Copywriting/Videos/Data
Jul 12, 2017
ogilvy-rolls-royce ad
Posted by Neville MedhoraNeville Medhora

Ogilvy Rolls Royce Magazine Ad

In 1959, David Ogilvy created one of advertising’s quietest power moves for Rolls-Royce. The headline didn’t scream luxury or speed....

Ads/Print Ads/Copywriting
Jul 11, 2017
SocialTriggers-about-page

Social Triggers About Page

Most “About” pages read like a boring resume. Derek Halpern’s? It feels like a pitch that makes you trust him...

Copywriting/Emails/About Pages
Jul 10, 2017
og_ad(2)_VAS_Heatmap

How To Create Advertising That Sells - David Ogilvy Ad

This heatmap of David Ogilvy’s “How to Create Advertising That Sells” is proof that design psychology can do the selling...

Ads/Print Ads/Copywriting
Jul 10, 2017
social-triggers-blog-that-converts-pricing

Social Triggers Blog That Converts Pricing

Check out this pricing table. Two columns: Advanced for $199/month and Standard for $99/month. Most people think the pricier one...

Copywriting/Pricing/Data
Jul 10, 2017
iwillteachoutoberich-opt-in-form

I Will Teach You To Be Rich Optin Form

Most email forms are snoozefests. “Join our newsletter.” Yawn. Ramit Sethi flips that script with a question that hits the...

Copywriting/Emails/Data
Jul 10, 2017
Quote Background
In 2017 Wordpress powers over 26% of the entire internet. That means Wordpress has over 15,000,000 installs.
Matt Mullenweg - Founder of Wordpress
Copywriting/Data/Quotes
Jul 9, 2017

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