This is a list of 25 different copywriting lenses to use.
How would someone you admire or someone respected in your field of work handle a problem, or think about a...
Sometimes you gotta do low-value work, but how can you optimize to where you're doing your most high value work?...
Push yourself to think how you would 10X a project you're working on. It's likely different than what you're doing...
An easy way to show social proof for a product is to link the product to a more famous name...
This is a video going through the 24 different psychological triggers invented by Joseph Sugarman.
A list of psychological triggers from Joe Sugarman's book "The AdWeek Copywriting Handbook". You can use combinations of these to...
When writing content that educates as well as sells, trying making it about 70% content, and 30% sales.