Choose a problem, not a product.
“Choose a problem, not a product.”
This is a great way to think about finding ideas that can sell. Instead of searching for a “product to build” first look for a problem that someone is having.
Successful Eyebrow Threading Print Ad
Here's a small print ad made by a copywriter for an eyebrow threading shop, and it did really well and drove lots of customers.
Aug 24, 2017
Print Ads
Direct Mail
Increase the price for status symbol
This cartoon shows a funny thing about human nature: If you charge more money for it, somehow it's more valuable.
Sep 4, 2022
Pricing
Funny and Weird
Advice
Neville Medhora on Being Interesting
Be interesting! Even if you have something interesting to say, your delivery can make people read, or run. — Neville Medhora
Sep 25, 2017
Quotes
Homepage CTA is a "Yes or No" question
This homepage simply shows the product mockup and uses a clever "yes or no" CTA When you click "No" it loads a list of...
May 25, 2022
Home Pages