Choose a problem, not a product.
“Choose a problem, not a product.”
This is a great way to think about finding ideas that can sell. Instead of searching for a “product to build” first look for a problem that someone is having.
Chick-fil-A Eat More Beef Billboard
Part of the outdoor advertising campaign for Chick-Fil-A trying to get consumers to pick Chicken over beef. This Chick-Fil-A campaign is still going on...
Nov 19, 2017
Outdoor Advertising
Billboards
Really intriguing billboard
On one hand, this seems like a bad billboard.... ❌ No description. ❌ Not obvious what the product is. On the other hand, it...
Apr 29, 2024
Advertorials
Outdoor Advertising
Billboards
Latecheckout Agency great single-page website
A simple, easy to read, results-showing page that results in a TON of signups. Greg Isenberg at Late Checkout told me that listing this...
Sep 25, 2024
Copywriting
Home Pages
About Pages
Social Proof
Landing Pages
Fun “Lighting Evolution” Visual Chart
In a neat visual way this chart shows the “cool technology” of each era of lighting, and how it got more and more advanced...
Nov 22, 2022
Data
Images