Cricketeer suit ad showing flexibility

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Jun 28, 2020
criciteer-suit-ad
This is an unusual ad, but it quickly conveys "flexibility" for this suit maker.

Image Description

The ad features a man in a suit performing an extreme flexibility pose, with his legs bent over his shoulders. The text reads, "Anything you can do out of a suit, you can now do in a suit." The brand name Cricketeer is prominently displayed along with a tagline promoting the suit's flexibility.

Positive Aspects

This ad brilliantly communicates the flexibility and comfort of the Cricketeer suit in a humorous and memorable way. The unusual pose grabs attention and effectively illustrates the suit's unique selling point. The playful tagline complements the visual, making the message clear and engaging.

Key Takeaways

  • The Cricketeer suit is designed for flexibility and comfort, allowing for a wide range of movement.
  • The ad uses humor and an eye-catching pose to capture attention and convey the suit's benefits.
  • The suit is made from 100% Dacron polyester knit, emphasizing its stretch and wrinkle-resistant qualities.

Additional Insights

Using humor in advertising can be a powerful tool to capture attention and make the brand memorable. This ad does just that by taking a common pain point—stiff, uncomfortable suits—and flipping it on its head (literally!). It reminds us that sometimes, thinking outside the box can make all the difference in getting your message across. Plus, who wouldn't want a suit that offers the freedom of a "birthday suit" while still being socially acceptable?

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