David Ogilvy Quote About Idiots

Quotes
Jun 18, 2020
David Ogilvy quote about idiots
Our business is infested with idiots who try to impress by using pretentious jargon. — David Ogilvy

Image Description

A black-and-white image features the quote "Our business is infested with idiots who try to impress by using pretentious jargon." by David Ogilvy. The background includes a man in a suit holding a coffee cup, with a small inset photo of Ogilvy himself, smoking a pipe.

Positive Aspects

  • Visual Impact: The image merges Ogilvy's portrait with the quote, giving a personal touch that connects his words directly to his persona.
  • Clear Messaging: The bold, simple text ensures the quote is easily readable and impactful.
  • Professional Tone: The black-and-white aesthetic maintains a classic and authoritative vibe, in line with Ogilvy's reputation.

Key Takeaways

  • Clarity Over Complexity: Avoid using jargon to appear impressive; simplicity often communicates more effectively.
  • Authenticity Matters: Genuine communication resonates better than pretentious language.
  • Business Insight: Even in professional settings, straightforwardness is valued over convoluted expressions.

Additional Insights

David Ogilvy, often hailed as the "Father of Advertising," was known for his emphasis on clear and persuasive communication. This quote underscores his belief in the power of simplicity and the importance of speaking to your audience in a relatable manner. It's a timeless reminder that, in marketing and beyond, authenticity trumps artifice.

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