Heart-tugging Gillette shaving ad

Dec 4, 2022

This ad pulls a few heartstrings saying “I didn’t get the job” from a man who hasn’t shaved.

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Crazy Egg Tiered Pricing

This is an example of CrazyEggs tiered pricing table

8% success rate on projects by Pat Walls. Here is a list of his projects and the outcomes.

When you make complicated copy with big words it feels confusing like this.

It's fun to re-visit history and see every new technology get negative press for a while while it disrupts the existing system. This article...