List of psychological triggers that make people buy
Originally listed out by Joe Sugarman in his book The AdWeek Copywriting Handbook, he identified 24 “triggers” that can cause people to purchase something.
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The Anatomy of Great Newsletter Design
To create an engaging newsletter, simply fill in your email newsletter following this template with callouts.
Formulas/Newsletter
Mar 17, 2025
"Hungry Customers" are the best
The best way to get customers is to GO WHERE HUNGRY CUSTOMERS ARE!
Business Ideas/Videos/Advice
Nov 26, 2024
How to learn anything fast
This is based on a TED Talk given by Josh Kaufman that claims you don't need 10,000 hours to learn...
Advice
Feb 13, 2025
Minimum Viable Brand (MVB)
This is a great concept by Nathan Barry demonstrating a "Minimum Viable Brand" which is just a few videos, simple...
Tweets/Advice/Social Media
Dec 11, 2024
A real business is a well oiled machine that can run without you. A side project needs you involved all the time.— Sam Parr
Wisdom/Quotes/Advice
Mar 18, 2025
Ikigai = Good + Love + Needs+ Paid
This cool image shows that Ikigai ("a passion that gives value and joy to life") is best found when you...
Wisdom/Images/Advice
Mar 19, 2025