Showcasing best-sellers ad with text mockups
Branch Basics nails it with this ad. No fancy lifestyle shots. No overcomplicated text. Just their top products, clearly labeled,...
90% of political stuff you see is very biased, beware
This chart nails a big truth: most people (or opinions) sit around the middle, not the extremes. But the loudest...
"The action happens on social media, and blogs are just resources."— Matt Kepnes (Nomadic Matt)
Public sign and private sign
Two signs, one message–but one is way more memorable. The first city sign politely bans fireworks. The second one, a...
How to solve any problem with first principles
Ever get stuck on a marketing problem that feels impossible? This flowchart nails how to think like a first-principles problem...
Vibe Marketing an ad with ChatGPT
This remake of Ernest Shackleton’s “Men Wanted” ad shows how quickly AI can turn a concept into a fully formed...
"College Is Broken" Palantir Ad
Palantir’s ad headline hits like a sledgehammer: “College is broken.” In six words, it taps straight into frustration felt by...
Codie Sanchez’s thoughts on how Dave Ramsey’s studio works
Codie Sanchez visited Dave Ramsey’s HQ and shared what she saw — a masterclass in mission-driven execution. Three buildings, live...
Greg Isenberg’s thoughts on how AI and SaaS will play out
Greg Isenberg dropped a truth bomb: AI isn’t killing SaaS, SaaS companies are killing themselves by refusing to evolve. The...
Your product is 100x more important than “good web design”
Jason Cohen from WP Engine dropped a truth bomb: they spent time and money fixing what they thought was “poor...
The difference between A Players, B Players, and C Players
Brad Jacobs has built eight billion-dollar companies, so when he says he can quickly spot an A, B, or C...
If your business isn’t making $100,000/mo do this…
Alex Hormozi dropped a simple but gut-punch truth: if your business isn’t at $100K/month yet, you probably just need more...
Cool Anduril autonomous warplane hiring ad
Anduril Industries dropped a gem of a hiring ad: “Built for superheroes in combat. Built by dads in Ohio.” It’s...
Speed of light visualized
Explaining that light travels "300,000 miles per second" sounds cool… until your audience’s eyes glaze over. But show a short...
Microsoft's first homepage in 1994
Back in 1994, this was Microsoft’s official homepage. No fancy animations. No responsive design. Just a bold layout that worked...
Reframing AI to make you more powerful.
Balaji’s viral post flips the “AI is stealing jobs” fear into something way more exciting: AI makes anyone capable of...
Neville Medhora🎤 The SWIPES Email (Friday, April 11th, 2025)
SwipeFile.com: Inspiration & Ideas for Marketers.CopywritingCourse.com: Turning those ideas into profitable marketing.Swipe:Published in 1956, this awesome Ogilvy Ad is called...
What could this possibly be?
You don’t have to know what’s inside this massive green-wrapped mystery delivery to stop scrolling. You just have to know...
Podcast Intro Copywriting Advice from Reddit
Ever sat through a podcast intro that felt like a LinkedIn resume? Snooze fest. This Reddit gem nails how to...
AI by 2027 Graph
This chart from Daniel Kokotajlo’s “AI 2027” scenario shows one thing crystal clear: AI growth isn’t linear—it’s exponential. Once machines...
Cool image showing Tesla headlight progression.
This graphic shows Tesla’s headlights from 2012 to 2025. What started as basic, gappy beams evolved into sleek, seamless bands...
Crappy drawing grabs attention on a truck
This truck from Two Men and a Truck nails something most companies miss: personality. The hand-drawn logo looks like a...
'Everyday Retirement' means you're working on stuff you love everyday.— Matt Gray
Cool photo with Albert Einstein and his son and grandson in 1933
This photo of Albert Einstein just hanging out with family hits different. No chalkboard. No formulas. Just a guy with...