Curated Inspiration Library for Marketers and Creators
SwipeFile is your go-to place for proven examples of marketing, copywriting, ads, design and much more. New content added daily, so you'll never run out of ideas!
How Doctors Communicate Effectively w/ Doctor Natasha Kathuria
Doctors are in a position where they have to give people tough advice they often don’t want to listen to....

HelloFresh sales page
A super clean sales page by HelloFresh a subscription meal delivery service. This sales page is great because they make...

CrewFire 3-tiered pricing structure
This is a super easy to understand 3-tiered pricing structure.

1978 calculator add with image/text markup
This great ad from 1978 uses simple text markup to show off the features of this calculator.

Yearly business improvement plan
If you want to make a business better, here's an image that shows a rough plan of how to start...

1961 Bell Telephone Ad
Bell Telephone Ad published in 1961. This is a great use of showing innovation to keep their customers on the...

Santa Typewriter Ad 1977
This is a typewriter ad from 1977. In my opinion it's not the best ad ever, but it's job is...

Cheez Wiz 1965 Good Housekeeping Ad
This 1965 Cheez Wiz print ad showed customers to keep a jar of Cheez Wiz on hand for any type...

1986 McDonalds cross promotion ad with Gillette
McDonald's found a way to team up with Gillette Razors in this breakfast promotion. Here is the packaging for the...

Copywriting Course Before and After
Over the years KopywritingKourse.com not only changed its style but also changed its name to CopywritingCourse.com. Both landing pages are...

Noah Kagan's 100,000+ Subscribers YouTube Strategies and Advice
Noah Kagan just past 100,000 YouTube subscribers and is growing rapidly. In this 16 min interview I get him to...

Educational Ad For Exercise and Eating
This is an awesome ad that was so good I saved it on my phone. Instead of just promoting something...

All the stuff to put on a sales page
Here's a bunch of sections to include on a sales page.

Pie chart showing "How I Get Fat Baking"
This humorous "pie" chart shows how the author gets fat baking, but in a very funny way. Great image!

1963 Wate On Ad
In 1963 the being skinny was out. This 1963 print ad uses a actress Eva Six to sell their weight...

Del Monte Ad 1958
This is a great ad from Del Monte that shows what their peas can become with the right recipe. They...

Zippo Christmas Ad
This is a classic 1950's Zippo ad showing people a Zippo is a great Christmas gift. Back then a very...

Wendy's 1979 Hamburger Newspaper Ad
Wendy's uses callouts in this 1979 newspaper ad to breakdown why their burgers. Customers know exactly what they are eating.

"They're not cheap" Atoms shoe ad.
Sometimes customers don't know how much work goes into a quality product. Atoms breaks down why they priced their shoes...

Amazon's first landing page to now.
As the internet evolves so do landing pages. Amazon's first landing page in 1994 was simple but not visually appealing...

The very first online ad created by AT&T
History was made by AT&T in 1994 when they published the first online ad. A perfect start to a new...

"Get a horse" 1966 magazine ad appealing to parents
This simple magazine ad from 1966 shows why parents (who are the ones who will actually pay for the thing)...

Kodak Christmas Ad 1968
This Kodak ad from 1968 tries to remind people that a camera would make great gift for Christmas.

How stuff used to be sold: Weird Tales Magazine 1927
Back in the day this is how things used to be sold. Advertising in the back of speciality magazines was...