
Late Checkout Agency Client List
This agency didn’t just name-drop clients. They turned their client list into a visual leaderboard of credibility. Big logos. Big...

X open source code
Most people chase likes. But according to the leaked X algorithm, likes barely move the needle. Replies and profile clicks...

Magic Call Script Signup Form
The “before” version looked nice but didn’t sell. The “after” version adds a simple graphic showing a web page and...

The Spreadsheet Apocalypse Graph
This graph shows how spreadsheets “killed” bookkeeping jobs but unlocked way more high-value roles in analysis and management. Every big...

Did you know Jerry Seinfeld is 70!?
Jerry Seinfeld turning 70 reminds us how powerful simple, consistent ideas can be. Seinfeld built a billion-dollar brand by turning...

Hampton Before and After Website Design
The Hampton redesign didn’t reinvent the wheel, but it sure polished it. The site went from dark and formal to...

Bartlett Tree Experts Direct Mail
Bartlett Tree Experts nailed neighborhood marketing with this genius postcard. Instead of shouting “We’re the best,” they quietly show it—literally...

MembershipGeeks Pricing Structure
MembershipGeeks nails their pricing page. Two clear options. Clean layout. Each plan’s value spelled out like a restaurant menu. Why...

CopyHackers Copyschool Pricing Structure
Most pricing pages feel like a math workbook. Too many buttons, too many plans, too much thinking. Copy School flips...

🎤 The SWIPES Email (Friday, August 30th, 2024)
Friday, August 30th, 2024An educational (and fun) email by Copywriting Course. Enjoy!🎤 Listen to this email here:Swipe: This is a...

How companies displayed the gun emoji chart
Ever notice how big tech quietly swapped the gun emoji for water pistols? This chart shows how Apple, Google, Microsoft,...

Life of a project timeline chart
Every marketer knows this chart is too real. You start out thinking your campaign idea is genius... then halfway in,...

PostHog PricecutEmail
PostHog nailed this email. They didn’t just announce lower prices—they made it funny, visual, and insanely clear why it matters.Marketing...
Making friends, keeping friends, and growing your network (from the master Nick Gray)

Chart showing amount of sweat produced by different areas of the body
Here’s a weirdly satisfying visual: a full-body sweat map showing exactly where humans sweat the most. It looks scientific, but...

Kreated.com. Get Roasted.
Kreated found a clever way to get clients: they sell $75 “website roasts.” Instead of just pitching design services, they...

Kreated sales page
This sales page is pure conversion candy. It’s got everything a visitor needs to trust, engage, and buy — no...
Small money move vs big money move:
In this YouTube Short, a cleaning company shows a filthy car interior going from gross to spotless in under 30...

Men’s Glasses to Face Shape Chart
This chart by Real Men Real Style is marketing genius disguised as a style guide. It helps men instantly find...

🎤 The SWIPES Email (Friday, August 23rd, 2024)
Friday, August 23rd, 2024An educational (and fun) email by Copywriting Course. Enjoy!🎤 Listen to this email here:Swipe: What's your take...

Peterson Academy Sales Page For Beta Program
Peterson Academy’s landing page nails the feeling of “I need to join this.” It mixes high-end visuals with smart psychological...
Interview: Director of Engineering at X - Daniel O’shea
AI is shaking things up for writers. In a recent chat with the Director of Engineering at X, the topic...
Director of Engineering at X Interview
X (formerly Twitter) isn’t just chasing attention anymore—it’s building an entire content platform. In a chat with Daniel O’Shea, we...

MarketingProfs Three-Tiered Pricing
MarketingProfs nails their pricing table. It’s clean, simple, and makes upgrading feel obvious. Each plan stacks neatly next to the...