Age Appropriate Chores List
This cool guide of chores shows common chores for different ages of children.…
Category: Frameworks
They don’t want software, they want to accomplish a goal
Great reminder that people don’t necessarily want the product or software itself, but rather the result it brings.…
Good friends bring up hard conversations
Good friends bring up hard conversations, even if it’s unpleasant.
If you see a bad habit a close friend is doing, it might be worth the difficult conversation to bring …
Comfort Zone Circles
This cool circle chart shows the different areas of your Comfort Zone.…
H.A.L.T. Acronym
I’ve always liked this acronym H.A.L.T. which means….
If you’re not in a good mood, you’re either:
• Hungry
• Angry
• Lonely
• Tired…
Dog Groomer Price Justification Chart
Every consultant or freelancer has had to justify their cost at times.
This dog groomer was sick of people snarky remarks like, “WOW it costs less to cut MY hair …
Characteristics of Pseudoscience Chart
This is a great little chart that outlines what might be “pseudoscience” and how to spot it.…
Not everything is a priority
This is a cool graphic showing that you might have a million things on your to-do list, but only a few of those things are very important.…
Words to use instead of “very”
This is a cool list of words to use instead of “very” to spice up your copy.…
Writing feature & benefits formula
Good repeatable formula for an important element of sales copy.…
How to write a sponsorship letter / cold email framework
This infographic shows the basics of what’s needed in a cold email to a potential sponsor for your event, newsletter, youtube channel or podcast.
I would add: Don’t make it …
Anatomy of a Email Newsletter
Great template to follow for a content focused email newsletter. I find it best to follow a tried and true design when starting out. From there tweak it as you …
CopyWork on some classic ads
A student wanted to do CopyWork on some classic ads (hand writing other people’s work to get a feel for it), and wrote out the Gary Halbert “Coat of …
Copywriting Lenses List
This is a list of 25 different copywriting lenses to use.…
“What would ___ do?”
How would someone you admire or someone respected in your field of work handle a problem, or think about a solution?
Chances are you could emulate how they would think …
“What is my $1,000/hour skill?”
Sometimes you gotta do low-value work, but how can you optimize to where you’re doing your most high value work?
These $1,000 skillsets will vary from person to person.…
“How can I 10X this?”
Push yourself to think how you would 10X a project you’re working on.
It’s likely different than what you’re doing right now.…
Joe Sugarman Psychological Triggers Video
This is a video going through the 24 different psychological triggers invented by Joseph Sugarman.…