The Circle Of Influence
“The Circle Of Influence” concept can be applied to your business:
• Circle of Control: You can completely control these.
• Circle of Influence: Can’t fully control, but can influence.…
Category: Frameworks
Emails and weekly newsletters
81% of people say that email is their primary form of communication at work because it’s:
• Time-stamped
• Reliable
• Archivable
• Deposition ready
I will say a huge …
U.S. Department of Education Crowd-source Idea
Here’s an idea for the U.S. Department of Education:
Crowd-source short form videos for every subject & every grade K – 12. Students can casually browse these like TikTok as …
ATIDFA Copywriting Formula
This is a copywriting formula that means:
Attention
Transformation
Interest
Desire
FAQ
Action…
7-Steps of a Compelling Story
This is a neat infographic that sums up how to create a compelling story…
Avoid “Toxic Positivity” Do & Don’t Chart
This very simple graphic from Instagram shows how not to participate in “toxic positivity” by giving you concrete phrases to say (and not say).
In a simple square graphic this …
Pet to Human Years Calculator
Everyone’s heard, “Take your dogs age and multiply by 7 to get it’s human age.”
However the story is a little more complicated than that depending on a dogs weight …
Age Appropriate Chores List
This cool guide of chores shows common chores for different ages of children.…
They don’t want software, they want to accomplish a goal
Great reminder that people don’t necessarily want the product or software itself, but rather the result it brings.…
Good friends bring up hard conversations
Good friends bring up hard conversations, even if it’s unpleasant.
If you see a bad habit a close friend is doing, it might be worth the difficult conversation to bring …
Comfort Zone Circles
This cool circle chart shows the different areas of your Comfort Zone.…
H.A.L.T. Acronym
I’ve always liked this acronym H.A.L.T. which means….
If you’re not in a good mood, you’re either:
• Hungry
• Angry
• Lonely
• Tired…
Dog Groomer Price Justification Chart
Every consultant or freelancer has had to justify their cost at times.
This dog groomer was sick of people snarky remarks like, “WOW it costs less to cut MY hair …
Characteristics of Pseudoscience Chart
This is a great little chart that outlines what might be “pseudoscience” and how to spot it.…
Not everything is a priority
This is a cool graphic showing that you might have a million things on your to-do list, but only a few of those things are very important.…
Words to use instead of “very”
This is a cool list of words to use instead of “very” to spice up your copy.…
Writing feature & benefits formula
Good repeatable formula for an important element of sales copy.…
