Noah KaganCode Is Cheap, Distribution Is The Moat
Those screenshots tell the whole story. A Kindle highlighter, a personal bookmarking hub, and a tiny 2FA helper menu app...
Small finished projects are the currency that buy you out of your day job.— Swipefile
Fan Out Flyers, People Will Take Them
Same table, same flyer, totally different results. In the first photo, a sad little stack sits in the middle of...
Exact Nest-Egg Targets for 3%, 4%, 5% Withdrawals
This visual nails the question every future retiree secretly Googles: How big does my nest egg actually need to be?...
I scraped the Hampton Slack for book recs
1,000+ founders, 18 months of data.
Here's what people who’ve built companies are reading:
Psychology of Money - Housel
Die With Zero - Perkins...
Sam ParrWhat 1,000 Founders Actually Read
Scrape 18 months of a private founder community and you do not get fluffy airport books. You get what 1,000...
Action is the foundational key to all success.— Pablo Picasso
5 Reasons to Upgrade Your HVAC Before Winter
This split-screen HVAC photo, half rusted and half brand-new, sells harder than a page of specs. Paired with the line...
Turns out HubSpot isn't dead. 💀
I gave Claude Code 30 days of AppSumo software costs ($100,000) total.
Asked it to analyze cost, effort, maintenance of replicating all the software we are using.
It found ~$500 / month in costs but many of the "dead" SaaS products it did not recommend changing.
...
Noah KaganWhy Building HubSpot In-House Isn't Worth It
On paper, rebuilding HubSpot in-house sounds sexy: full control, no license fees, your logo on everything. In reality, it’s like...
Nathan Barry: Get Pre-Orders Before You Build
In the image, a relaxed founder sits on a couch, coffee in hand, with big bold text above his head:...
6 AI Realities Every Founder Must Accept
AI is not a side project anymore; it is the game board. The a16z post breaks AI’s near future into...
Falling Up the Stairs: The Tech Playbook
This carousel is a punch in the gut for perfectionists. One slide at a time, you watch history almost flip:...
🎤 The SWIPES Email (Friday, March 6th, 2026)
Written by human, no AI for this email, me at 4:16pm:Swipe:Here's an example where changing a few words on an...
Newsletter That Pays For Your Private Jet
This guy is walking a hotel hallway holding a single dollar bill, yet the back of his shirt casually says:...
$1.8 Billion company and this is their entire website
This hero section doesn’t sell features. It sells entry into a room you’re probably not allowed in. The dark background,...
Focus On One Project For Real Progress
This chart punches you in the face with a simple truth: the green dot wins. One project gets almost all...
Be an Adapter: Win the AI Revolution
Freeze the reel’s opening frame in your head: calm creator, hands steepled, bookshelf packed with serious titles, and a bold...
Ductless Done Right: Zone Comfort That Saves
That photo says it all: one clean, quiet ductless head doing the work of a whole maze of ductwork. No...
Ditch the $8,000 Studio: iPhone and $80 Mic
This carousel is a before-and-after story for creators. You watch an $8,000, three-camera podcast studio slowly appear…then get replaced by...
Say This Cold Call Line Instead
Most reps tense up on cold calls. In the reel, the caller is kicked back in a hoodie, hands behind...
Steal the Spotlight From Big Brands With One Word
You do not need a Super Bowl ad to steal attention from giant brands. You need placement, a big fat...
Convert Needle-Phobic Men with Testosterone Pills
That ad image is catnip for needle-phobic guys: one heroic pill, soft lighting, and a headline that says exactly what...
Highlight One Metric To Stand Out
If everything is important, nothing stands out. This visual nails a simple marketing move: pick one number, make it impossible...
You don’t have to be great to start, but you have to start to be great.— Zig Ziglar
Make Flaws Your Best Ad Angle
Most brands hide their flaws like a bad tattoo. Smart advertisers do the opposite: they shove the flaw right into...