Cool homepage graphic gives sneak peek into product
I love the call out graphics that overlay the image. It gives a preview of the type of useful resources you will get from this product. It does a good …
Homepage for payment app keeps it simple
Homepage copy uses simple language to explain their product. They do this well with the 3 step copy telling the user how everything works. In fact they use the word …
Genius vintage camera ad
It basically says “so easy a idiot can use it” at the same time saying “it’s so good a genius uses it”.…
Above the fold homepage has all the elements for conversion
This homepage has all the important elements of a good homepage above the fold.
- Catchy headline that drills down to the main selling point
- Social proof done with Product Hunt
J.C. Penny 1981 “Fox” Ad
To compete with famous Lacoste “Alligator” J.C. Penny invented their own line of clothing with a “Fox” that kind of knocked off the look of the Lacoste Alligator!
…
Rolls Royce Ad
A beautiful ad from Rolls Royce showing off the luxury life they associate with.…
Pricing for unbounce landing page builder
A classic Saas pricing model done well. They show and highlight annual discounts & give good descriptions of each tier.…
Clear headline and great above the fold graphics
Unbounce homepages does a great job with a easy to read headline statement with a animated gif of smiling customer for a touch of social proof. A smiling customer is …
Vintage camera ad
This was one of the smallest cameras on the market at the time. Consumers had much doubt that it would take a good picture. The copywriters leaned into this doubt …
Dedicated page of use cases for wp theme builder
Thief theme is a wp theme builder built for marketers unlike most website drop and drag builders.
To separate themselves from the competition, they created a use case page t …
IG ad disguised as user generated meme post
This is proof that you don’t need to have any design experience to create a ad. It’s literally done in your notes app and screen captured. They trash the competition …
Before and after IG ad for financial newsletter
The before image is of a a confused investor with no clue. The after – the guy who reads the Finimize newsletter is the confident rockstar with no questions.…
IG ad for newsletter shows value
This is a great headline. It shows how much work these guys put into each newsletter. It signals they you are getting a short read with only the important takeaways …
Webpage dedicated to testimonials
Feedgetter dedicates an entire page to the loads of happy customer testimonials. I like that it is a mix bag of real twitter accounts as well as the traditional way …
Homepage that shows stats as social proof
Why it’s good:
- Great clear and defined headline that describes the service.
- The CTA is clear and states the service is free.
- The image illustrates the service offered
- Stats are
Range Rover ad with a clever price call out headline
This is a simple ad that shows the product, features and the price. Simple but effective if you have a desirable product with a good reputation.…
Twitter ad for hooper disguised as a tweet
These types of ads are great. It looks like user generated content which doesn’t stand out in your feed like a madison avenue big budget photoshoot. we are programmed to …
Interactive pricing chart for Saas with CTA
Cool way to price services that involves the user. I like that It tells the user how much money they will save annually based on their selections. Below that is …
Vintage Omega Ad displays social proof
Omega taps into the trust power of NASA with this ad. The copywriter basically says “This watch was trusted by NASA astronauts to keep time while traveling to the moon. …
Make ads like Ogilvy – Cheat Sheet
Here is a cheat sheet on how to make your ads in the style of the Ad legend: David Ogilvy.…
