Database/Liquid Death/Murder Your Thirst

This preview keeps the case title, summary, tags, company context, and linked swipes open. The case economics, timing, goal, and notes are obfuscated until you create a free account.

Create a free account to unlock this and 10 more cases

Case Preview

Murder Your Thirst

Liquid Death grouped multiple executions around the same darkly comic anti-water-brand positioning, using shocking visuals and heavy-metal tone to make canned water feel rebellious and highly shareable.

Liquid DeathPackagingSocialEventsVideoOutdoorFood BeverageConsumer GoodsDTC Brand

Cost

$XXM

Revenue

$XXM

ROI

X.Xx

Timeframe

X years

Year

XXXX

Complexity

4/5

Impact

4/5

Goal

Xxxxxxxx xxxxxxxxxx xxx xxxxx xxxxxxxxx

Notes

  • Xxx xxxxx xxxx x xxxxxx xxxxxxxx xxxx xxxx xxxxxxxxxxxxx.
  • Xxxxxxxxxx xxxx xxxxx xxxxxx xxxxxxxxx, xxxxxx, xxx xxx xxxx xxx xxxxxxxx xxxxxxxx xxxxx.
  • Xxxxx xxx xxxxxxxx xxxxx xxxxxxxxx xxx xxxx xx xxxxx.

Posts

liquid-death-mountain-water-ad.jpg

Funny Liquid Death Mountain Water Ad

Liquid Death took a nasty online review and turned it...

Jul 1, 2025
liquid-death-coffin-advertising

Liquid Death Coffin Advertising at Conference

Liquid Death’s booth at a recent conference featured cans of...

Feb 9, 2022

Figures are directional estimates. Report a data issue.

Command Palette

Search for a command to run...