Price: $19 on Amazon What I love about it: Written directly by the guy who started the famed Ogilvy and Mather advertising firm in New York (which “Mad Men” is based off of). What skills you’ll learn: Large-scale advertising. Brand advertising. How to layout ads like a billion dollar brand. Tone of voice: Informative and pretty funny. Less talk and lots of examples. Reading Level: Beginner. Other Free David Ogilvy Resources:

• How To Create Advertising That Sells
• David Ogilvy Advertisements
• Video of David Ogilvy talking about direct mail vs creative advertising