
Skinny Pop Packaging Redesign
SkinnyPop’s new look upset fans—but it’s a smart move. As culture shifts from “diet” to “flavor,” the brand updates its...

The Value Staircase Strategy
This chart shows how to earn trust before selling. Start with free content, then slowly offer more expensive products.

New York Tax Breakdown
This chart shows that the top 50% of New Yorkers paid 99.8% of income taxes in 2023.

5 Levels of wealth from slavery to freedom
This post shows 5 stages of money life—from barely getting by to full freedom. Easy terms like “drowning” and “escape...

A foolish DOer
A reminder that: A foolish DOer will outperform a smart THINKer. This means if you quickly start on a plan...

Life Lesson from Monopoly
Reminding the lessons learned from a childhood game. Clearly explains the importance of investing. It reads: "Imagine playing Monopoly and...

Difference between poor, middle class and rich flow cart.
Clear, visual breakdown of how poor, middle class, and rich people handle money. Great for teaching wealth habits at a...

LinkedIn Attention Funnel
This visual breaks down a simple but powerful 3-step formula: eye-catching image → clear audience signal → promised value. Great...

Sleep advice from Bryan Johnson
Some solid advice from Bryan Johnson showing the mental part of having good sleep. He says:An hour before your bedtime:1)...

Compounding growth happens slowly….then quickl
This shows the signups for a startup, and how it compounds over time then suddenly “comes out of nowhere” but...

Hiive Buy Private Company Stock Reddit Ad
Strong headline and clear offer. Hiive makes investing in private companies feel smart and bold.

Get organized by sending an investor update monthly
Jason Cohen explains why you should send monthly updates to an investor: He says: Send an investor update every month,...

Lesson From Dr. Squatch and Dude Wipes
Will Nitze points out that brands with personality are what consumers want.He says: Dr. Squatch and DUDE Wipes both get...

Ray-Ban AI Glasses with Open Ear Audio Ad
This ad is clean and cool. “Remix Your Summer” grabs you, the glasses look great, and the idea of hearing...

How to Solve a Rubix's Cube Cheat Sheet
Clear one-page cheat sheet that walks you through solving a Rubik’s Cube step-by-step, with easy-to-follow, color-coded visuals.

Adworld Copywriting Objection Killer Roadmap Ad
Great example of giving value within an ad. Includes 3 objections → root causes → copy angles → smart questions....

🎤 The SWIPES Email (Friday, July 18th, 2025)
Friday, July 18th, 2025 SwipeFile.com: Inspiration for your marketing. CopywritingCourse.com: Get good at selling your stuff.Swipe:This here is called...

LockLab "Don't be the guy who goes bald" ad
This ad stacks urgency, social proof, and a freebie. “Don’t be the guy who goes bald” a fear-based hook that...

Massive Palantir.com Airport Banner
Big, bold, and impossible to miss. Palantir uses simple design and strong words to make a powerful statement.

Infraforge.ai "Stop landing your emails in spam" Reddit Ad
Clear message “Stop landing your emails in spam.” calls out a common problem and offers a free fix fast.

Funny Goal Update
Funny list that shows how goals shift. Great reminder that shows progress isn’t perfect.

Funny Bumble Bus Shelter Advertisment
Hilarious Bumble “Fate is great but Bumble is faster.” It’s quick, clever, and true.

Discipline as the Real Medicine Quote
This post hits hard with a quote that reframes healing as discipline.

Don't complain, fix it.
Calls out complainers and reframes problems as action opportunities. Perfect for tough-love content.