Before and After style results testimonial for a blog post that grabs leads

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Most marketers talk about their process or features. But this Copywriting Course testimonial skips that and jumps straight to the results: 0.2% to 5.2% conversion lift. That’s what prospects actually care about.

Why it works

  • Numbers give proof that can’t be argued with
  • “Before and After” makes results instantly clear
  • Real quotes add credibility and trust
  • Visual contrast (red vs green) makes the win pop

More examples

  • HubSpot’s “Leads increased 4x after using workflows”
  • Basecamp’s “3,000+ businesses signed up this week” homepage stat
  • Shopify’s “Used by over 2M businesses” credibility badge
  • Slack’s case studies showing team productivity jumps
  • Monday.com showing “Saved 12 hours a week” stories

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