IRL Facebook Marketplace

IRL-Facebook-Marketplace

Sometimes, all you need is a Sharpie and a cardboard box. This “Moving Sale” sign proves that simple, scrappy marketing can still pull people in.

Why This Works

  • Immediate clarity: The offer (“Moving Sale / Free”) is obvious from a glance.
  • Urgency: “Right now!” makes it feel time-sensitive.
  • Local targeting: The address nails down the exact spot—perfect for anyone nearby.
  • Authenticity: Handwritten = honest and human, not corporate.

Real-Life Parallels

  • Craigslist “Free” listings pull insane traffic with plain text titles.
  • Lemonade stands use handwritten cardboard signs and still get buyers.
  • Garage sale flyers on street poles beat digital ads for hyperlocal reach.
  • Food trucks with chalkboard menus attract walk-by customers by feeling personal.

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