Phil Knight’s 1980 Manifesto for Nike.

May 20, 2023

In 1980 Phil Knight (the founder of Nike) wrote out these rules…or guidelines….or motivations…or “manifesto” on how to operate the company.

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Brain density of humans vs elephants vs chimpanzees image

These are great images demonstrating how dense the neurons are in the brains of elephants vs humans. This is a rather difficult concept to...

Best Good Necessary Good, with Outcome Use this formula to bookend your bullet list with the two most compelling bullets.

While this is a printed advertisement, because it looks like a hand written estimate it REALLY grabs attention!