Phil Knight’s 1980 Manifesto for Nike.
In 1980 Phil Knight (the founder of Nike) wrote out these rules…or guidelines….or motivations…or “manifesto” on how to operate the company.
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Sell While You Sleep (Build A Small Digital Product To Sell)
A few weeks ago, we invited a couple of Copywriting Course members to join us to build a digital product together.
Feb 23, 2021
Podcast
Wine Trail Ranch Liquidation Flyer in Austin
This is an interesting direct mail flyer for a "Liquidation Sale" of ranch property with cabins. The interesting thing to note is that it...
Feb 8, 2019
Direct Mail
Canvas Pop Black Friday Email
This is a great Black Friday offer because it's super simple—40% off your entire order. This makes it life easier for shoppers.
Oct 22, 2020
Holiday Promos
Artist e-com store forces sign up + quiz in order to make a purchase
Contemporary artist Tom Sachs offers limited edition works of art as well as merch on his website. In order to make a purchase on...
Mar 10, 2022
Signup Forms