memorable vintage FedEx print ad

May 10, 2022

The copywriters took a age old question everyone knows and relayed it to the speed in which they deliver package.

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This shoe store offers newsletter subscribers exclusive access to private sales. Exclusivity is a powerful motivator to convert a prospect.

“It comes from saying no to 1,000 things to make sure we don’t get on the wrong track or try to do too much.”

Here is a good email from Aweber that tells it's users they have a new Facebook Group. It also sets a few expectations and...

This was from a 1990 multi-part magazine ad campaign for Jim Bean whiskey featuring different concepts of "getting back to the basics."