window-cleaning-sign

Local business A-Frame marketing

Saw a good example of local business marketing while driving in Houston: It's a simple A-Frame this window cleaner puts...

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Outdoor Advertising
Restaurant Signs
Mar 9, 2024
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Gary Halbert the Millionaire

This letter made Gary Halbert a millionaire in 1971. A simple one-pager printed out, sealed in an envelope, and sent...

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Direct Mail
Mar 6, 2024
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Michael Cera + CeraVe Advertising Campaign

I really like this Michael Cera + CeraVe advertising campaign 😂 This was developed by WPP and Ogilvy after seeing...

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Funny and Weird
Images
Feb 23, 2024
car-hangers-flyer

Car Detailing Flyer Hangar

People like this secretly kill it but rarely post how they do it (I know bc a lot of them...

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Flyers
Outdoor Advertising
Jan 9, 2024
comedy-show-flyer

Flyer advertising in the wild

I love seeing local flyers like this in the wild. $2 worth of printing + $2 worth of tape =...

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Flyers
Outdoor Advertising
Dec 21, 2023
schweppes-print-ad-2

Let’s re-do this classic 1950’s David Ogilvy ad for Schweppes Tonic Water.

....The original Let’s give it a more modernized headline 😂 What if we made it more seasonal and festive?? Let’s...

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Funny and Weird
Dec 20, 2023
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World's Toughest Truck Ad

The CyberTruck buzz reminds me of the iPhone launch: - Everyone thought it was partially stupid (no keyboard was a...

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Nov 27, 2023

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college-vine-ad

Antagonizing College Board Competitor Ad

There’s been trouble with the SAT and the ACT, and College Board (owner of the SAT) has been making some...

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Copywriting
Oct 11, 2023
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“Don’t Replace. Refinish” print ad

An ad like this can cost between $200 and $1,000 in a local magazine. If you fish just ONE CLIENT...

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Copywriting
Oct 10, 2023
Rick-criminal-lawyer-ad

Lawyer evergreen print advertising

Sometimes ads don’t have to be all that informative, rather just “catch the user at the right time.” This is...

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Oct 9, 2023
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R180 Smart Cooker Toaster Print Ad

This print ad uses a bunch of swatches of toast starting from light to burnt with the settings used on...

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Sep 24, 2023
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1976 Parker Pen Mechanical Pencil Ad

There’s something so brilliantly easy to understand about this ad. By showing a “long pencil” it demonstrates how this mechanical...

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Headlines
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Sep 22, 2023
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1973 Ford Pickup Print Ad

I love car ads that actually promote the FEATURES of the car, and this 1973 Ford ad does it perfectly....

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Headlines
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Sep 3, 2023
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Cool “social proof” style Good Year ad

This is a cool “social proof” ad for Good Year Tires that shows allllll the cars for 57 years that...

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Social Proof
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Sep 2, 2023
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1978 Orson Welles Cadillac Ad

Ahhh 1978, where your whole marketing pitch is: “Big fat guys can fit in the car!” 😂

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Funny and Weird
Headlines
Aug 31, 2023

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Pratt & Whitney defense contract print ad

Interesting print ad for the F-35 Joint Strike Fighter project. The hidden subtext of this ad was it was published...

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Aug 25, 2023
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BA Can’t Get It Up Stunt

Around 1999 British Airways was the main sponsor of the London Eye, and they had problems “erecting it” on time....

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Funny and Weird
Social Media
Aug 20, 2023
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IBM typewriting ball element ad

This wild looking metal ball embossed with letters was the innovation behind the IBM Selectric Typewriter (13m+ sold). Normally people...

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Aug 15, 2023
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Volkswagen Beetle “Ugly” Ad

This classic campaign for the VW Beetle always poked fun at how “ugly” the car was, but then retorted with...

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Aug 9, 2023
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Chevy Cruise Full Page Newspaper Ad

The Chevy Cruise autonomous driving project took out this full page in the New York Times to show how many...

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Jul 16, 2023