1960’s Band-Aid Print Ad
Great use of call-outs on this image “Need this many?” pointing to three Band-aids on one knee. “Try this.” pointing to one single larger Band-aid.
The Wig Establishment Print Ad
Love the before and after images on this wigs for men print ad.…
Yes I want a live monkey!
This has got to be the best headline ever š
This copy also shows some helpful benefits and features of owning a monkey. I somehow doubt this ad would fly …
More Doctors Smoke Camels Print Ad
Okā¦.this didnāt age very well, but the underlying principles of it are solid:
- The ad gives strong social proof showing that doctors prefer the product.
- It has a āsciency-soundingā phrase
Fastest Way for a guy to look great
This 1971 ad for a menās hair dryer epitomized this eraā¦.look at that hair!…
CopyWork on some classic ads
A student wanted to do CopyWork on some classic ads (hand writing other people’s work to get a feel for it), and wrote out the Gary Halbert “Coat of …