4 rules to sell for a high multiple:

Positive Aspects

The title is straightforward and appealing, immediately drawing attention to the goal of selling for a high multiple. It's clear and concise, which is perfect for a business-focused audience. The content, presented as a quote by Scott Galloway, lends credibility and authority, making the advice feel authoritative and trustworthy. The list format offers actionable, digestible advice that readers can easily remember and apply.

Key Takeaways

• Own a Niche: Specializing in a unique market segment helps differentiate your business and attract a specific audience, increasing its value.
• Recurring Revenue: Steady, predictable income streams are attractive to buyers and investors, signaling stability and potential for growth.
• Tech-Driven Core: Integrating technology into the core of your business can enhance scalability, efficiency, and competitive edge.
• International Presence: Expanding beyond local markets can increase your business's reach and appeal, offering diverse revenue streams.
• Defensive IP: Protecting your intellectual property ensures that your innovations are safeguarded, adding to your business’s intrinsic value.

Additional Insights

Selling a business for a high multiple is like preparing for a marathon, not a sprint. Each rule is a mile marker on the path to success. Owning a niche is like being the only ice cream stand in a desert—sweet and irresistible! Recurring revenue? Think of it as your business's subscription to success. When tech is at your core, you're not just riding the wave of the future; you're the one making the waves. Going international isn't just about crossing borders—it's about breaking barriers! And defensive IP? That's your business's superpower cape, protecting you from any villain trying to steal your thunder.