Artist e-com store forces sign up + quiz in order to make a purchase

Mar 10, 2022
Signup Forms
tom sachs sign up process
Contemporary artist Tom Sachs offers limited edition works of art as well as merch on his website. In order to make a purchase on his site you must create an account but it is not that simple. In the signup process you will be forced to take a quiz. It requires you to watch a youtube video where you can find the answers. If you don't get a perfect 10/10 on the test, you can not sign up. This may seem like a hassle to most but It creates a unique journey for the customer and true fan of his work. It creates a story. "Let me tell you what I had to do to buy this poster"