Basecamp Features and Benefits Image
Images
Feb 25, 2021
This image by Basecamp used callouts to show how to use their application while highlighting the features and benefits. It is simple, clear, and written in a casual tone.
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Getting 3 Copywriters To Write For You
This is a clever image showcasing the concept of 3 copywriters helping you write. Image Description A whimsical illustration shows four stick-figure characters collaborating...
Oct 16, 2019
Ads
Copywriting
Images
Ann Arbor Plastic Surgery Billboard
Plastic surgery practice adds humor to the mix with this "muffin top" billboard. Image Description The billboard features two muffins with the text: "Friends...
Nov 13, 2017
Outdoor Advertising
Billboards
Axe Exit Sign Sticker Ad
This clever Axe bodyspray ad is stuck on the wall next to emergency exit signs to make it look like the man is being...
Nov 16, 2020
Outdoor Advertising
The Risk-Free Lens
Jul 18, 2020
Formulas
Copywriting
Lenses