Sliding pay button with minimum price

Image Description

The image showcases a pricing slider for an eBook purchase on Leanpub. It features a minimum price of $10.00 and a suggested price of $12.00. Users can adjust the "You Pay" slider, which also shows how much the author will earn. A button to add the eBook to the cart is prominently displayed.

Positive Aspects

• Interactive Pricing: The slider is an engaging tool that allows users to feel in control of their purchase, potentially increasing satisfaction and generosity.
• Transparency: Clearly shows the breakdown of how much the author earns, promoting transparency and trust.
• Encouragement to Pay More: By suggesting a higher price, it subtly encourages users to consider paying more than the minimum.

Key Takeaways

• User Control: The sliding pay button empowers users to decide how much they want to pay above the minimum price.
• Encouraged Generosity: Suggesting a higher price can lead to increased earnings for authors.
• Transparency in Earnings: Displaying how much the author earns fosters trust and clarity.

Additional Insights

This sliding pricing model can be a great way to engage customers, making them part of the pricing decision and potentially increasing revenue. It’s like a digital tip jar, where customers who see value might opt to pay more. Adding humor, you could think of it as a "pay what you want, but not too little" model!