Volkswagon Jetta Print Ad

This type of creative ad is easy to reverse-engineer.

It’s basically saying:

The Jetta is so fast that you’ll need speed bumps on your driveway.

The formula is:

[Product] is so [Characteristic] that [Exaggeration].

Just plug your product in, make an image, and you’ve got yourself a cool ad.


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1967 version of “eCommerce”

This Johnson Smith Novelty Items magazine ad was how the 1960’s version of “eCommerce” companies worked. They would make compact ads like this with their catalog of popular (or curiosity-inducing)