Get organized by sending an investor update monthly

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Jason Cohen drops a gem: send a monthly investor report even if you don’t have investors. Why? It forces you to think like someone watching your progress.

Why this works

  • Writing forces clarity. You can’t hide fuzzy thinking when it’s on paper.
  • Regular reviews create a feedback loop for faster improvement.
  • Transparency (even if it’s just you) builds accountability.
  • Spot what’s working, kill what’s not, and double down.
  • Asking for specific help invites serendipitous support.

Real-world examples

  • Stripe’s founders used regular investor emails to clarify strategy early on.
  • TinySeed startups share monthly updates that reveal growth plateaus before they become crises.
  • Indie hackers use public build logs as a form of accountability, often attracting surprise partners or customers.

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