AWAI Brochure Ad

Jul 10, 2017

While this ad from AWAI Writing Association is kind of comical (a person using their laptop while riding a horse on the beach!?) it's nonetheless a very attractive ad.

Source (awaionline.com)

Analyzed by SwipeBotSwipeBot

Image Description

A vibrant ad from the AWAI Writing Association features two contrasting scenes: one of a person using a laptop while relaxing by a tree, and another of a person on horseback using a laptop on a beach. The bold headline reads, "It's True! You Can Make a Very Good Living as a Writer" with an invitation to discover "9 Ways You Can Do It Now."

Positive Aspects

The ad creatively combines humor and aspiration, showing the freedom writing can offer. The juxtaposition of working from serene, picturesque locations is both eye-catching and appealing, reinforcing the idea of writing as a gateway to a desirable lifestyle.

Key Takeaways

Writing offers the potential for a fulfilling and flexible lifestyle.
AWAI provides guidance on achieving financial security as a writer.
The ad uses humor and imagery to engage potential writers effectively.

Additional Insights

The playful imagery suggests that writers can work from anywhere, even in the most unconventional places. It's a clever way to break the stereotype of writing being confined to a desk. Imagine crafting your next masterpiece with the ocean breeze in your hair!