Before & After photos are awesome

Commit Action nails the art of “Before & After” storytelling. Their coaching ads turn fuzzy benefits (like “get clarity”) into instant visual understanding — no words needed.

Why this works

• Instant transformation: Humans love contrast. “Overwhelmed” vs “Total Clarity” is a mental shortcut to value.
• Emotionally charged: We feel the pain of chaos and the relief of order.
• Visual proof: Realistic, relatable images turn invisible outcomes (focus, productivity) into visible ones.
• Simple framing: “Without Coaching” vs “With Coaching” removes confusion — it’s binary, clear, persuasive.

Real‑world uses

• Fitness programs show “Before: tired, After: toned.”
• SaaS tools show “Before: messy spreadsheets, After: clean dashboards.”
• Financial planners show “Before: stressed saver, After: calm investor.”
• Productivity apps show “Before: cluttered desk, After: organized workflow.”