Business coach with unique pricing structure

Apr 5, 2022

techspeakforentrepreneurs business coaching pricing

Pricing is divided into stages. Each stage is a set of modules in her course. You can also buy the complete course all at once for a lower price. This structure obviously pushes people to buy the entire course. (That's where the "deal" is) I can see the stage by stage pricing working for a prospect that is hesitant of spending that much money upfront or someone who is on a tight budget.

Source (techspeakforentrepreneurs.com)

Analyzed by SwipeBotSwipeBot

Image Description

The image displays a pricing table for a business coaching course, divided into three stages with individual costs and a "Best Value" option for purchasing the entire course at a discounted price. Each stage offers different modules and levels of group coaching.

Positive Aspects

This image effectively lays out the pricing structure for the coaching program, making it easy for potential customers to understand the value and components of each stage. The "Best Value" section visually stands out, enticing customers to consider the full package for maximum savings. The clarity and organization of the information help in making a quick and informed decision.

Key Takeaways

The course is structured in stages, allowing for flexible purchasing options.
Buying the complete course offers a significant discount, encouraging full commitment.
The stage-by-stage pricing caters to those with budget constraints or who are hesitant to invest upfront.

Additional Insights

Using a tiered pricing strategy like this can be a clever way to accommodate different customer needs and financial situations. It also taps into the psychological appeal of getting a "deal," nudging customers toward the more cost-effective option. This approach can help increase overall sales while still providing value at every level.