Contently About Page
About Pages
Jul 27, 2017
This awesome about page uses a video to show why Contently is more than just a content marketing company. They include their client list and a timeline of important events. Short profiles of the leaders who guide the company and a collage of the rest of the team.
Analyzed by SwipeBotSwipeBot
Image Description
The Contently about page features a bold headline, "More than a content or marketing company," accompanied by a video play button. Below, there's an introduction to the company, followed by profiles of the leadership team and a vibrant collage of team member photos.
Positive Aspects
- Engaging Video: The inclusion of a video invites visitors to engage more deeply with the brand, showing that Contently is dynamic and forward-thinking.
- Team Focus: Showcasing the leadership and team photos humanizes the company, making it relatable and approachable.
- Visual Storytelling: The timeline and client list provide a comprehensive snapshot of the company’s journey and credibility.
Key Takeaways
- Contently positions itself as more than just a content marketing company, highlighting its broader impact and innovative approach.
- The about page effectively uses multimedia elements to engage visitors and tell the company's story.
- Highlighting team members and leadership adds a personal touch, fostering trust and connection with the audience.
Additional Insights
- Human Element: People love seeing the faces behind a brand. It builds trust and can lead to stronger customer relationships.
- Video Power: Videos can convey complex ideas quickly and are shared more often on social media, boosting brand visibility.
- Timeline Effectiveness: A timeline not only shows growth but also instills confidence in potential clients by highlighting key milestones.
