Cooking knife print sensationalized benefits
Aug 13, 2022
Ads
This ad does a great job at over exaggerating the durability and sharpness of there knife in a clever image.
Earl Nightingale on communication
"The test of all communication is: "Does it sell the product?" Just don't do it at the cost of good morals, good manners, and...
Jul 30, 2020
Advice
Copywriting
Quotes
Nokia “Personal Assistant” Phone Ad
While this phone looks extremely primitive to us now, this was once considered so high tech that it would be like a “Personal Assistant”...
Apr 20, 2023
Ads
Copywriting
Images
Print Ads
Water Heater Print Ad (1965)
"This water heater is so safe, your kids can play pin the tail on the donkey on it." Using this as an example, we...
Jun 8, 2020
Print Ads
The How-To Email Subject Line Formula
{Attention-grabber}: how to {avoid or get attention-grabbing thing} How {world-class example or average joe} {does amazing thing} How to {do amazing thing} How to...
Aug 8, 2017
Copywriting
Formulas