Dance Dojo Black Friday Email

Sometimes the best email is the one you never even open. This Dance Dojo Black Friday promo nails that idea by putting the entire offer—“$50 Off Salsa & Bachata”—right in the subject line. With inboxes jammed on sale weekends, this instantly grabs attention and delivers value.

Why it works

• The subject line is the offer. No mystery, just benefit.
• Uses a clear discount ($50 off) and activity (Salsa & Bachata) for instant relevance.
• Strong visuals reinforce the vibe—dancing, movement, energy.
• Two bright CTAs reduce friction and double the chance of clicks.

Examples

• Nike: “25% off everything—today only.”
• Grammarly: “50% OFF Premium: Make 2024 your most productive year.”
• Casper: “Black Friday starts now: 30% off mattresses.”
• Blue Apron: “Get $180 off—your best meals start here.”