Curated Inspiration Library for Marketers and Creators
SwipeFile is your go-to place for proven examples of marketing, copywriting, ads, design and much more. New content added daily, so you'll never run out of ideas!
Learn copywriting in a year calendar
Calendars can be a great sales tool for showing customers WHY they should stick around for a year or more.
End of the year Q4 is the biggest time for promotions
In this time people frequently realize how many holiday sale events happen in this short amount of time: 🗓 Halloween...
Interactive Walmart Photo Center 12 days of Christmas Deals
A cool offer from WalMart that looks like it’s “scratching off” a deal for you:
Give Johnny Walker holiday ad
Johnny Walker Scotch would run these ads around the holiday times, so when people are buying holiday party gifts they...
Zippo Christmas Ad
This is a classic 1950's Zippo ad showing people a Zippo is a great Christmas gift. Back then a very...
Casper Daylight Savings Email
This email goes to show that you can use just about any holiday to invent a creative reason to have...
Asos Last Minute Christmas Sale Email
Tons of people wait until the last second to buy their Christmas presents. This ad lets people know there is...
San Fransisco 49ers Black Friday Email
This email does a great job of getting people engaged and curious by offering a "scratch-off discount" for Black Friday.
Poppin Cyber Monday Email GIF
Here's a formula to test in one of your Cyber Weekend emails: Simple Offer + Cool GIF No need for...
List of Holidays for everyday of the year
Here's a big ole list of all those weird holidays, one for each day of the year!
Why a company buys back stocks article.
The catchy headline in this article "Look Closely When a Company Buys Back Stock" grabs your attention and keeps you...
Kodak Christmas Ad 1968
This Kodak ad from 1968 tries to remind people that a camera would make great gift for Christmas.
Mahabis After Christmas Sale
After buying Christmas gifts for everyone else, this email lets you get one for yourself. It's a great excuse to...
Loft Thanksgiving Email
This Thanksgiving week sale does a lot of things right. It offers a simple deal It ties the deal to...
Julep Cyber Tuesday Sale
Julep takes things to a whole other level by not only offering a Cyber Monday sale, but also a Cyber...
Cozy Earth handwritten sale postcard with coupon
This is a cool "handwritten note" (likely a machine, but LOOKS handwritten) by Cozy Earth, a home furnishings company, that...
Indian copywriting
The next David Ogilvy cleary lives in India, checkout this solid copywriting 😂
Vintage Santa Ads
Merry Christmas everyone, and remember Santa use to be a bit of a party animal back in the day!
Santa Typewriter Ad 1977
This is a typewriter ad from 1977. In my opinion it's not the best ad ever, but it's job is...
Puma Christmas Overnight Shipping Email
Most people wait until the last second to shop for Christmas. This Puma email reminds people that they can order...
Bonobos Thanksgiving Checklist Email
This email sticks out from the rest of Thanksgiving/Black Friday emails that just promote discounts. It's relatable, funny, and subtly...
Huckberry Black Friday Sweepstakes
Instead of offering a fixed discount, Huckberry makes their Black Friday deal a surprise AFTER you purchase. This makes shopping...
Black Friday + Cyber Monday Sales Graph
This graph shows the spikes in Shopify store sales seen on Black Friday and Cyber Monday compared to the rest...
Canvas Pop Black Friday Email
This is a great Black Friday offer because it's super simple—40% off your entire order. This makes it life easier...