David Ogilvy Weak Products Quote

I steer clear of products whose sales have been falling over a long period, because this almost always means that there is an intrinsic weakness in the product, or that the management of the company is incompetent.

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- David Ogilvy

Get To The Point

Sometimes when writing an article people tell a long and winding story in order to seem clever. Sometimes it’s just better to get to the point!