This is how “makeup for men” will happen:
Products *NOT* called makeup that solve specific issues.
Will likely follow the playbook of:
– Lotion for men
– Loofah’s for men
– Expensive hair product for men
It basically says “so easy a idiot can use it” at the same time saying “it’s so good a genius uses it”.…
To compete with famous Lacoste “Alligator” J.C. Penny invented their own line of clothing with a “Fox” that kind of knocked off the look of the Lacoste Alligator!
…
A beautiful ad from Rolls Royce showing off the luxury life they associate with.…
The before image is of a a confused investor with no clue. The after – the guy who reads the Finimize newsletter is the confident rockstar with no questions.…
This is a great headline. It shows how much work these guys put into each newsletter. It signals they you are getting a short read with only the important takeaways …
