A tectonic big shift in SEO

In the last 3 years as Google has got smarter and generative AI has become good, the game of SEO...

Nov 4, 2024
Copywriting
SEO
Videos
Getting Everything You Can Out of All You’ve Got

Getting Everything You Can Out of All You’ve Got

Jay Abraham’s book had a solid title for this: Getting Everything You Can Out of All You’ve Got

Oct 23, 2024
Books
Copywriting
yearly-schedule

How to learn copywriting, what order to learn skills

A monthly overview of the topics covered in the Copywriting Course.

Oct 10, 2024
Advice
Copywriting
Images
complicated-copy-hard-to-understand

Complicated Copy Visual

When you make complicated copy with big words it feels confusing like this.

Oct 2, 2024
Copywriting
Funny and Weird
Images
job-interview-cheat-sheet

Job interview cheat sheet

Mastering interviews can be tough, but this cheat sheet simplifies the process with common questions and valuable tips for crafting...

Oct 1, 2024
Advice
Copywriting
Formulas
Notes
One pagers
late-agency-website

Latecheckout Agency great single-page website

A simple, easy to read, results-showing page that results in a TON of signups. Greg Isenberg at ​Late Checkout​ told...

Sep 25, 2024
About Pages
Copywriting
Home Pages
Landing Pages
Social Proof
show-notes-images

Podcast Shownotes Visual Style

This awesome “Visual Shownotes” style from a Copywriting Course interview.

Sep 23, 2024
Copywriting
Data
Images
404-financial-times-post

Financial Times 404 Page

Cool 404 page from the Financial Times with lots of economic definitions

Sep 11, 2024
Copywriting
Funny and Weird
Landing Pages
kreadive-get-roasted

Kreated.com. Get Roasted.

Kreated.com roasts as a way to get leads for their agency

Aug 25, 2024
Copywriting
Headlines
Home Pages
Kreated-High-Converting-Digital-Products

Kreated sales page

Check out this awesome sales page - it's got everything you need: a clear blueprint, upfront pricing, customer testimonials, and...

Aug 24, 2024
Copywriting
Home Pages
Landing Pages
Sales Pages
Peterson-Academy-sales-page

Peterson Academy Sales Page For Beta Program

I’m impressed by the Peterson Academy beta program landing page. The countdown timer creates a sense of urgency, while the...

Aug 22, 2024
Copywriting
Home Pages
Landing Pages
Sales Pages

Director of Engineering at X Interview

We go over content, AI content, ways to use AI for social, and future plans for X as a content...

Aug 21, 2024
Advice
AI
Copywriting
Videos
Cold-brew-social-media-ad

Explorer Cold Brew Social Media Ad

This simple ad showcases the airplane-size bottle to promote their concentrated cold brew, demonstrating that it is small enough to...

Aug 19, 2024
Ads
Copywriting
Headlines
Instagram
Social Media
6-landing-page-templates

6 Landing page copywriting tips

This one-pager shows 6 easy tips to create better landing pages. Helping you boost your conversions.

Aug 10, 2024
Advice
Copywriting
Data
Formulas
Landing Pages
One pagers
now-vrs-then-marketing

2010 vs 2024 content marketing

A super simple chart quickly shows how content marketing has changed since 2010.

Jul 28, 2024
Before and After
Copywriting
smart-money-post

Why a company buys back stocks article.

The catchy headline in this article "Look Closely When a Company Buys Back Stock" grabs your attention and keeps you...

Jul 27, 2024
Copywriting
Holiday Promos
Money
rxbar-blueberry

Package Re-design of RXBar

This is a cool re-design of RXBar that happened 6+ years ago, from this to this. The funny thing is...

Jul 5, 2024
Copywriting
Packaging
conversionsise-image

Before/After Pricing Showcase for CRO Testing

This is an awesome way to demonstrate what a CRO testing company does, and it even shows the results of...

Jun 10, 2024
Before and After
Copywriting
Images
Pricing
what-a-copywriter-does

What a copywriter does

This Tweet showing off a copywriting agency lists out all the things they create, and could alternately be labeled “what...

May 27, 2024
Advice
Copywriting
Tweets