Ezoic Results-Oriented Testimonials
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Ezoic nails the art of the testimonial by putting numbers right up front. Each quote starts with a metric-packed headline that feels more like a mini case study than a review.
Why it works
- Leads with results (the biggest attention grabber of all)
- Uses real, specific numbers instead of vague praise
- Combines data with emotion — control, help, growth
- Shows variety of results, appealing to different audiences
Real-world parallels
- HubSpot highlights % traffic increases in its customer stories.
- Shopify showcases merchants’ sales growth (e.g. “400% boost in 6 months”).
- ClickUp features user time savings like “save 10 hrs/week.”
- Mailchimp shares customer revenue numbers over campaign performance.
Facts + faces = instant credibility and conversion gold.
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