F.A.Q. Style Email For Selling Course
Emails
Mar 9, 2018
This is a great F.A.Q. style email from Hiten Shah with commonly asked questions (and answers) from users.
Subject: Your questions answered
Copy:
For my new course, Build Winning Products, I’ve been getting a bunch of questions on it. It’s an 8-week long online program that runs from February 5th to March 27th and will show you how to build your own hit products.
As a quick reminder, the course closes on Friday, February 2nd.
Here’s my answers to the most popular questions that I’ve gotten:
"Can I take the course remotely?"
Absolutely! This is an online course. You’ll get access to modules so you can view the videos anywhere in the world. You’ll also get access to the transcripts and slides. And for the Team Plan, the weekly call will be a live, online call that you can attend from anywhere.
"How much time will the course take?"
Each module includes about an hour's worth of material. At a minimum the weekly assignments will take an additional 1-2 hours a week. And the more time you spend on it, the more quickly you’ll see results. Be prepared to spend at least several hours each week on the program.
"How will this help me get my team onboard?"
The workshop will specifically tackle the challenges of getting alignment with your team, no matter what size of company you work in. You’ll learn how to get your organization and your team on board. They’ll understand the frameworks and all the details of what you are doing and be eager to help you.
"Can I give my team access?"
You can! If you purchase a Team Plan, up to five people can attend from your company. Once you submit payment we’ll ask for each team member's information so we can get them access. While you’ll definitely want to invite a few folks from your Product team, we’ve seen teams progress very quickly when they invite a couple of people from other teams. This helps embed the frameworks across the organization and gets everyone moving in the same direction really fast.
“What will we be learning each week?”
Here are the course topics you’ll be learning about each week:
- Module One: Start Where You Are
- Module Two: Fill In The Gaps
- Module Three: Ask Questions That Get Better Answers
- Module Four: Know Your Competitors
- Module Five: Choose Your One Goal
- Module Six: Building Your Roadmap
- Module Seven: Working With Engineering
- Module Eight: Rinse And Repeat