HustleCon Date-Based Pricing Structure

Pricing
Feb 19, 2018
hustlecon data-based pricing structure
This is a great example of a pricing structure that clearly goes higher the longer you wait. It encourages people to buy their tickets early so they can save lots of money on tickets. It also has the “VIP Hustler” $2,499 price at the bottom to show how relatively cheap they can get normal tickets for.

Image Description

The image displays a tiered pricing structure for HustleCon tickets, showing increasing prices as the event date approaches. Options range from "Earliest Bird" at $149 to "VIP Hustler" at $2,499, encouraging early purchase for savings.

Positive Aspects

This pricing table effectively communicates urgency and value. The clear, ascending order of prices motivates potential attendees to buy tickets early for cost savings. The "VIP Hustler" price highlights the relative affordability of standard tickets, emphasizing the value proposition.

Key Takeaways

  • Urgency-Driven Pricing: The structure incentivizes early ticket purchases by offering lower prices the sooner you buy.
  • Value Perception: The high "VIP Hustler" price makes regular tickets seem more affordable.
  • Clear Communication: The table is straightforward, helping customers quickly understand their options and deadlines.

Additional Insights

This pricing strategy taps into the fear of missing out (FOMO), a powerful motivator. By visually contrasting the "VIP" with regular tickets, it not only elevates perceived value but also enhances the appeal of more affordable options. Consider adopting similar tiered pricing for your events to maximize early sales and create buzz.