Low-commitment follow up after getting no response

Updated on

Ever send an email and hear nothing but crickets? Try this: a tiny, casual follow-up that just says “Yay or nay?” Simple, friendly, and surprisingly effective.

Marketing Breakdown

This works because it removes all friction. Instead of asking someone to think hard or craft a long reply, you’re giving them an easy out — or an easy yes.

Why It Works

  • Binary choice: One-click mental math.
  • Low pressure: No guilt, no obligation.
  • Friendly tone: Like a text from a buddy, not a salesperson.
  • Keeps momentum: Gets you back on their radar fast.

Real World Examples

  • Sales reps using “Y/N?” doubled reply rates.
  • Recruiters texting “Still open to chat?” got faster responses.
  • Customer success teams saying “Quick thumbs up?” saw more engagement.

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