PipeDrive Home Page
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Most SaaS homepages try too hard. Pipedrive’s does the opposite. It’s clean, fast to understand, and relentlessly focused on one goal: get you to try the product.
Why this homepage works
- The headline hits a pain point and promise in one line: “We make salespeople unstoppable.”
- The subhead adds credibility: “A sales CRM for minimum input and maximum output.”
- “Try it free” CTA appears again and again. No confusion, just action.
- Simple illustrations show the product in use—no fluffy stock photos.
- Each section reinforces simplicity and results.
Real-world examples
- Dropbox uses “Keep life organized and work moving”—simple, action-focused.
- Slack’s homepage headline “Made for people. Built for productivity.” mirrors clarity.
- Basecamp highlights “The all-in-one toolkit for working remotely”—again, outcome-first.
Analyzed by Swipebot
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