Professional translator's "past work"

Mariana Serio nails her About page by turning dry experience into an instant credibility hit. In one glance, visitors see 8 years, over 1,100 projects, 74 clients, and more than 24 million words translated. Then—bam—a clear CTA invites them to chat.

Marketing Analysis

This layout builds authority without a single fluff sentence. The design makes her stats the hero, while the red icons and CTA button guide the eye perfectly from trust → action.

Why It Works

• Uses specific numbers (social proof and authority triggers)
• Keeps info scannable and symmetrical
• Ends with an action-oriented CTA
• Leverages color contrast to draw the reader’s eye

Examples

• A fitness coach showing “2,000+ clients trained” before the “Book a session” button
• A SaaS app showing “Used by 12,000 businesses” above a “Start free trial” link
• A photographer listing “500+ weddings shot” before a “Let’s chat” CTA