TransferWise Newspaper Ad

The letter format of the ad is eye-catching. It also makes the reader feel like TransferWise is on their side, fighting against the big bad banks.
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Samcarts's breakdown of a sales page with callouts to follow for a five-section sales page.
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Ok....so it seems hotly contested if this is even true or not, but this story appears to be written about hundreds of times, that...
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