Webinar invitation email (Before + After)
Before and After
Jul 8, 2020
Context:
This email was going out to a newsletter inviting people to attend a webinar on financial health.
Before:
The email was bland and weak. It didn't give the reader much info about the webinar or much incentive to attend.
After:
The email is a lot stronger. It's got more information about what people will learn, how to get extra value out of it, and exactly when to expect it.