Webinar invitation email (Before + After)

Before and After
Jul 8, 2020
webinar invitation email before and after
Context: This email was going out to a newsletter inviting people to attend a webinar on financial health. Before:  The email was bland and weak. It didn't give the reader much info about the webinar or much incentive to attend. After: The email is a lot stronger. It's got more information about what people will learn, how to get extra value out of it, and exactly when to expect it.