6 questions to answer before starting any new project

Most CTOs don’t realize they’re the brand. They post job openings and wonder why no one applies.
People don’t follow companies. They follow builders who inspire them.
That’s why your best candidates already follow someone else.
Most tech leaders think their company brand will attract talent. But as Aadit Sheth points out, people follow builders, not...
Jason Cohen has some great advice that if a new product isn’t getting sales after 2 months, either no one...

To sell something, you follow this simple formula: Attention, Interest, Desire, Action.The A.I.D.A. Formula uses psychology to get people to...

Garry has a point....every industry that gets "replaced" by AI actually gets reincarnated into a bigger form. They thought the...

It’s pretty clear what Function Health offers in this Instagram ad.
Green Flags of a Company (That Nobody Talks About):
Everyone knows the red flags
But after scaling AppSumo from $3M to $80M+ (and driving $500M+ in growth for my clients), I learned to spot the green ones
The ones that predict success before it happens:
1. Your employees bring their friends
Nobody refers their best friend to a sinking ship
...
Everyone loves talking about company red flags…but what about the good signs that a company is about to blow up?...