This magazine ad for a Whopper is nothing really special, but it's main genius is saying "ACTUAL SIZE" under the picture of the burger.
There's something so curiosity-inducing about that simple phrase!
I wonder how many people tried to hold up the ad to their mouth 🍔
“What is inflation” cool visualization
Inflation is a hard concept to explain….but this simple picture really “shows” it perfectly! It’s easy to see how much the buying power of...
Jul 31, 2023
Money
Data
Images
Add social proof by linking to famous names or brands
An easy way to show social proof for a product is to link the product to a more famous name (if true) like this:...
Jun 18, 2020
Formulas
Copywriting
Testimonials
David Ogilvy quote about connecting yourself and advertising
If you can’t advertise yourself, what hope have you being able to advertise anything else?
Jul 23, 2018
Copywriting
Quotes
Small Business Email Asking Members To Stay Active
This is a great email for an athlete recovery center telling members they will be shutting down for 14 days due to CoronaVirus, and...
Mar 18, 2020
Emails