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types-of-gragrances-and-their-longevity

Type of Fragrances

Ever wondered why perfumes have fancy names like “Eau de Toilette” or “Parfum”? This chart breaks it down: each term...

Copywriting/Data/Images
Oct 19, 2022
tik-tok-agency-homepage

Tik Tok Clips Agency Homepage

This page from Splasheo nails clarity. In one glance, you know exactly what they sell: done-for-you TikTok-style videos in 24...

Copywriting/Home Pages/Headlines
Oct 15, 2022
copywriting-re-writing

Re-working copy

Good copy doesn’t just happen once. It happens, then gets sharpened, trimmed, and upgraded. The image above shows the magic...

Copywriting/Before and After/Images
Sep 30, 2022
copywriting-results

The point of copywriting

That little green arrow in this image says it all: copywriting’s job is to make every metric go up. Not...

Copywriting/Data/Sales Pages
Sep 27, 2022
pricing page with a special message

Pricing page with a special message that creates a sense of urgency

This pricing page does something sneaky-smart. It warns visitors that prices are about to go up and gives them one...

Copywriting/Pricing/Advice
Aug 18, 2022
spyfu homepage social proof

Spyfu homepage excellent headline and call to action

This page nails the classic SaaS formula: promise, proof, and participation. The visitor knows in five seconds what SpyFu does,...

Copywriting/Home Pages/Social Proof
Aug 16, 2022
ghost prcing slider interactive pricing chart

Interactive pricing for Saas company

Ghost nails its pricing page by connecting value directly to audience size. The slider lets users see how cost changes...

Copywriting/Pricing/Advice
Aug 11, 2022
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builtwith pricing page gif

Interactive pricing page uses GIF to preview each feature

BuiltWith’s pricing page isn’t just a stack of boxes and numbers. Each feature animates when you hover over it, giving...

Pricing/Images/Advice
Aug 8, 2022
descript-4-tiered-pricing

Descript 4-Tiered Pricing

This pricing layout from Descript is a masterclass in conversion psychology. It pulls your eyes exactly where they want them,...

Copywriting/Pricing/Advice
Aug 6, 2022
pricing page for saas

Pricing page for email marketing company with cool CTA

Notice how SparkLoop’s high-tier plans don’t have a “Buy Now” button? Instead, they say “Book a free strategy call” or...

Copywriting/Pricing/Advice
Aug 6, 2022
scoremaster signup page

Sign up form that keeps selling

Most signup pages are boring forms. But this one from ScoreMaster sneaks in sales copy that keeps users from bailing...

Signup Forms/Copywriting/Sales Pages
Aug 3, 2022
get neuro product page

e-com product page with cool pricing section

This Neuro Gum product page nails one key thing: it makes buying fun. Shoppers instantly see the value of getting...

Copywriting/Pricing/Advice
Aug 1, 2022
homepage for gun

Beautiful simple homepage for Neuru Gum

This Neuro Gum homepage nails the “first impression” test. It instantly shows what the product is, why it matters, and...

Copywriting/Home Pages/Images
Aug 1, 2022
2 step pricing

Saas pricing page in two steps

This RightMessage pricing page nails clarity and conversion. It feels like a dialogue, not a spreadsheet. In two steps, users...

Copywriting/Pricing/Sales Pages
Jul 28, 2022
right message homepage no image

All text homepage has all the elements for conversion

RightMessage nails the “what’s in it for me” question in two short lines. It instantly tells visitors what the product...

Copywriting/Home Pages/Data
Jul 26, 2022
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jasper interactive pricing chart

Saas pricing page with sales elements

This pricing page from Jasper is a mini sales funnel. It turns a boring pricing layout into a persuasive pitch...

Copywriting/Pricing/Advice
Jul 22, 2022
social networking home page

Social networking site homepage has cool graphics

The Calaxy homepage nails one thing perfectly: social proof. Before you read a word, your brain sees familiar celebrity faces...

Home Pages/Images/Advice
Jul 20, 2022
airtable pricing chart desccriptive

Descriptive Saas pricing page

Ever stared at a SaaS pricing table and had no clue which plan fits your team? Airtable solves that headache...

Copywriting/Pricing/Advice
Jul 15, 2022
highbrow homepage

Homepage for educational E-mail course site

This homepage nails clarity and conversion in one shot. In seconds, you know what it is, how it works, and...

Copywriting/Emails/Home Pages
Jul 14, 2022
simple pricing page

Simple pricing page

This pricing page does a textbook job of steering users toward the annual subscription without being pushy. Bright colors, a...

Copywriting/Pricing/Advice
Jul 13, 2022
about age for truebills

About page for app company leads with a mission statement and company culture

Most companies make their About page all about… themselves. Truebill flips that upside down. Their page talks about you—your savings,...

Copywriting/About Pages/Data
Jul 12, 2022
website homepage for truebill

Homepage has great graphics and simple but effective copy

Truebill’s homepage nails one of the simplest yet strongest marketing tricks: talk directly to your reader. The headline — “The...

Copywriting/Home Pages/Images
Jul 12, 2022
smile homepage good copy

Landing for shopper rewards app has everything but a testimonial

This Smile.io referral landing page checks nearly every box. Strong headline, clear CTA, benefits, visuals, and an irresistible e-book offer....

Copywriting/Advice/Sales Pages
Jul 7, 2022
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pricing for saas

Interactive Saas pricing calc for email marketing

Ever land on a pricing page and think, “Wait, what am I paying for?” Klaviyo’s pricing calculator kills that confusion...

Copywriting/Pricing/Advice
Jul 5, 2022

Command Palette

Search for a command to run...