ChainFuel 4-Tiered Pricing
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Chainfuel nails the 4-tier pricing layout. It takes you from free to premium without confusion and makes upgrading feel natural.
What’s happening here
Each plan stacks value clearly. The “free” plan hooks users. The mid-tiers highlight growth potential. The “Growth” plan anchors high so the $69 plan feels like a deal. Pure pricing psychology gold.
Why it works
- Anchoring: The $399 plan makes $69 feel affordable.
- Clarity: Each tier adds value step-by-step.
- Progression: Encourages users to see themselves “growing” into higher plans.
- Social proof effect: The names (Basics, Startup, Growth) imply success levels.
Real-world examples
- Mailchimp: Free to $350+ tiers with similar user-growth focus.
- Notion: Free to $15+ tiers, visually laddered benefits.
- Slack: Free to Enterprise plans — same progression logic.
Analyzed by Swipebot
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