Funny Justine’s Peanut Butter Packaging Copy
A funny “letter to Jelly” on the back of a Justine’s Peanut Butter
Ad
Lots of medical tourism data in simple chart
This chart makes it visually very easy to see the prices of medical procedures in the USA, Korea, Singapore, and India. Fun personal story...
Mar 13, 2023
Swipes Email
Data
Images
California avocados, a "sensuous" food
This ad for California grown avocados gets people all hot-and-bothered by showing delicious recipes and uses for them. Image Description A vintage advertisement showcasing...
Sep 2, 2022
Ads
Print Ads
Headlines
Images
No caffeine for the next two weeks.
I'm just gonna do it: I'm not gonna drink caffeine for the next two weeks. I’ve tried tapering off and keep failing, so it's...
Feb 9, 2024
Swipes Email
Essay
The 4 C's Copywriting Formula
The 4 C's Formula is a checklist you can use to edit any piece of copy. Clear: Is it direct and easy to understand?...
Jul 19, 2020
Copywriting